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Media Literacy & Youth
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What is Birth of Image?
It is an 18-month project where young people develop their active media literacy.
What is active media literacy?
It is the ability to read and write with moving images, to create, share and understand audiovisual media.
During the project will be doing different non-formal learning events, so that:
any young person from Lithuania, Hungary, Greece, Italy or the Netherlands can develop his or her competences and skills in audiovisual media
participants become able to construct, create and produce innovative, new, grass-roots media, and they learn to share it;
participants improve their skills in analysing, assessing and accessing new and old media products and formats.
The project is constructed in cooperation with five partner organisation: YMCA Netherlands – Olde Vechte Foundation (Ommen, Netherlands), Egyesek Youth Association (Budapest, Hungary), YMCA Parthnope Onlus (Poggio Mirteto, Italy), Global Soma Youth Association (Thessaloniki, Greece) and Radvila (Vilnius, Lithuania).
The target group of Birth of Image is youth who have not had the chance before to create and share media, or to experience international non-formal learning actions. The project aims to develop young people’s social and personal skills through creating their own media; to increase their media literacy; and to encourage active participation in society.

The participating countries (The Netherlands, Greece, Hungary, Italy and Lithuania) contribute to the project equally and actively to realize a diverse, powerful, needs-based, realistic programme. The venues will be in these countries with the planned number of 671 participants and 145 youth workers directly included; and 5290 young people inderectly involved at different levels of a diverse series of activities.


